30+ battle-tested hook formulas that make people stop scrolling. YouTube, TikTok, Reels — copy, paste, watch retention climb.
THE BRUTAL TRUTH
The algorithm hears this and dies. Your viewer's thumb is already moving to scroll. Generic openings = instant death.
You spend 4 hours on a video, 30 seconds on the opening. That's backwards. The hook IS the content.
MrBeast: "I spent $1,000,000 on lottery tickets." 50M views. The content was fine. The hook was perfect.
WHAT'S INSIDE
Unexpected statements that break the scroll. "Your morning routine is ruining your life." Instant attention.
Open loops that demand closure. "I tried the 5AM club for 30 days. Here's what nobody tells you."
Controversial takes that polarize. "Most productivity advice is garbage." High risk, high reward.
Direct questions that self-select your viewer. "Want to know why your videos get 47 views?"
Drop viewers into the middle of action. "The day I got fired, I started my business."
Urgency that forces immediate attention. "This changes in 24 hours. You need to see this now."
BONUS INCLUDED
A 10-point checklist to evaluate every hook before you post. Covers pacing, specificity, curiosity triggers, and platform optimization. Print it. Use it. Watch retention climb.
GET THE HOOKS PACK
One payment. Lifetime access. Every future update included.
30+ formulas · PDF · Lifetime updates
7-day guarantee. Try the hooks. If your retention doesn't improve, email us for a full refund.
FAQ
Yes. The formulas are platform-specific but niche-agnostic. Whether you're in fitness, finance, or funny cat videos — the psychology of stopping a scroll is universal. Adapt the examples to your topic.
ChatGPT, Claude, Gemini — any LLM works. The prompts are designed to generate hook variations you can pick from. You can also use them as templates to write your own.
The Creator Pack covers full scripts, captions, and posts. The Hooks Pack is laser-focused on just the opening — the first 3-5 seconds that determine if anyone sees the rest. They complement each other perfectly.
Absolutely. Use them for your content, your clients, your business. The only restriction: you can't resell the pack itself.
Download the pack. Pick a formula. Watch your next video's retention curve look different.
Get The Hooks Pack for $9 →Also see: The Creator Prompt Pack